Native to moist environments, latouchea thrives in conditions that mimic its origin with consistent humidity. This species is drought-sensitive and prefers a stable moisture balance, aligning with its natural habitat's characteristics. Accordingly, it requires watering every week to maintain optimal hydration levels. Latouchea typically flourishes indoors where the controlled climate can support its need for steady water availability. As an herbaceous plant, latouchea's growth cycles are heavily influenced by regular watering, which contributes to its lush foliage during the growing season.