The madronas genus flourishes under full to part sun, in well-drained and slightly acidic soil. The water needs are moderate, with regular watering required, but avoiding water-logging. The genus is resilient across a range of temperatures, but they prefer mild climates. Common challenges include Anthracnose and Botrytis cinerea that can induce leaf blights. Pests such as aphids, scale insects, and weevils are potential threats. Seasonal considerations involve protection from harsh winter cold, and maintaining ideal soil moisture during the dry summer. Pruning is best conducted in late winter or early spring.