The butterfly flower, often called Poor Man's Orchid, requires a moderate light exposure, consistent humidity, and cool temperatures. They thrive in well-drained, fertile soil but are vulnerable to pests like aphids and gray mold disease. Caring includes monitoring water levels to ensure no waterlogged conditions, a common challenge. Seasonal considerations include starting seeds indoors in spring for vibrant summer blooms, reducing watering in winter, and regularly examining the plant's health throughout various seasons.